collaborate . create . communicate
– Publicity Consultancy
– Press releases
– Media Liaison
– Media Monitoring
– Media Placement
& Digital Media
– Communications Consultancy
– Project Management
– Content Development
– Editing & Proofing
– Image Sourcing
– Brand Facilitation
– Website Design
– Social Media Consultancy
– Content Creator
– Social Management
– Ghost Writing
– Platform Monitoring
Firehorse Media is a Communications Consultancy headed up by Media and Marketing Specialist Mercédes Westbrook.
With an extensive career in the custom magazine publishing arena working with top South African brand marketing and management teams, Mercédes offers her clients in-depth experience covering communication and content services across a variety of industries and media platforms.
Mercédes holds Higher Diploma’s in Journalism, Hotel Management, Targeted Account Selling, Sales Negotiation, Effective Speaking and Transformational Writing.
Her areas of expertise include writing, editing, proof reading, training and mentorship, design principles, editorial development, commercial awareness, budgeting, print and digital consultancy and project management.
Mercédes has filled the following key positions:
- PR Account Manager for GrandWest
- Consulting Communications Manager at Atmosphere Orange
- Association Management, Marketing & Print and Digital Editor for the Stationery, Home and Office Products Association of Southern Africa (SHOP-SA).
- Editorial Director at Redsand Interactive (Pty) Ltd. (Received four PICA Magazine Awards from the Magazine Publishers Association of South Africa (MPASA)
- Marketing Manager at Cadplan: Autodesk Reseller of Architectural Design software (awarded the top South African Reseller for five consecutive years)
- Head of Publishing at David Barritt & Company: Public Relations/Photographic Library Services
A professional public relations company is practiced at breaking through the multi-channel, multi-device marketing noise and helping you to engage with your selected audience with targeted messaging that will raise visibility about what you do.read more
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Programmatic marketing is without a doubt the future of online advertising. South African brand advertisers will need to embrace this new technology within the marketing process if they want to increase business revenue and achieve true omni-channel, customer-centric reach.read more
Imagine you are in a private train thundering along a super monorail twisting its way around the globe. Would you stay seated in your chair in the same carriage, looking out the same window for the entire journey? Or would you look out at the changing landscape from...read more
You wake up one day and everything you thought you knew about marketing is obsolete. Welcome to digital age disruption in media buying and consumer messaging as marketing processes undergo a massive data-driven transformation. You sit in your office buried under a...read more
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“The digital platform allows us to embrace a direct and simple means of broadcasting an idea, a product or service in an immediate and compelling way to a global audience. It is an influential tool, voice and platform for anyone willing to engage in the viral power of online media.”
“Technology has opened the door wider to communication, connection and engagement. Has your brand joined the digital revolution? Are you effectively interacting, promoting, and sharing knowledge that captures people’s attention with relevance, velocity and brand impact?”