Firehorse Media

collaborate . create . communicate

Services

Public
Relations

– Publicity Consultancy
– Press releases
– Media Liaison
– Advertorials
– Competitions
– Events
– Distribution
– Media Monitoring
– Media Placement

Print
& Digital Media

– Communications Consultancy
– Project Management
– Content Development
– Writing
– Editing & Proofing
– Image Sourcing
– Brand Facilitation
– Website Design
– Broadcasting

Social Media
Management

– Social Media Consultancy
– Content Creator
– Social Management
– Blogs
– E-books
– Ghost Writing
– SEO
– Platform Monitoring

About

Firehorse Media is a Communications Consultancy headed up by Media and Marketing Specialist Mercédes Westbrook.

With an extensive career in the custom magazine publishing arena working with top South African brand marketing and management teams, Mercédes offers her clients in-depth experience covering communication and content services across a variety of industries and media platforms.

Mercédes holds Higher Diploma’s in Journalism, Hotel Management, Targeted Account Selling, Sales Negotiation, Effective Speaking and Transformational Writing.

Her areas of expertise include writing, editing, proof reading, training and mentorship, design principles, editorial development, commercial awareness, budgeting, print and digital consultancy and project management.

Mercédes has filled the following key positions:

  • PR Account Manager for GrandWest
  • Consulting Communications Manager at Atmosphere Orange
  • Association Management, Marketing & Print and Digital Editor for the Stationery, Home and Office Products Association of Southern Africa  (SHOP-SA).
  • Editorial Director at Redsand Interactive (Pty) Ltd.  (Received four PICA Magazine Awards from the Magazine Publishers Association of South Africa (MPASA)
  • Marketing Manager at Cadplan: Autodesk Reseller of Architectural Design software (awarded the top South African Reseller for five consecutive years)
  • Head of Publishing at David Barritt & Company: Public Relations/Photographic Library Services

Blog

Gain more profit with CRM strategy

In order to gain the most profitability from your customer base, you will need to drill down into each client’s portfolio and deliver on a well-defined service and product strategy Many companies today still approach their client base with a ‘one size fits all’...

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SA e-commerce reaches tipping point

As South African e-commerce gains momentum, retailers can expand their reach significantly by adding online and mobile channels. According to a 2012 report by technology research company World Wide Worx (WWW), e-commerce growth is accelerating. The study predicts that...

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White Wedding Nights…

Something every bride anticipates is the first night together with her husband following her wedding celebrations. Your honeymoon night may be your first consummation and one of ‘pure pleasure’ or you might already have an established relationship of ‘proven pleasure’...

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Business Trends & Emerging Technologies

A brief overview of some of the emerging trends for business and consumers leading into the year 2013. As we gear up for the year ahead, business must focus on the emerging trends and latest technologies which will power business towards a more dynamic future. Mobile...

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“The digital platform allows us to embrace a direct and simple means of broadcasting an idea, a product or service in an immediate and compelling way to a global audience. It is an influential tool, voice and platform for anyone willing to engage in the viral power of online media.”

“Technology has opened the door wider to communication, connection and engagement. Has your brand joined the digital revolution? Are you effectively interacting, promoting, and sharing knowledge that captures people’s attention with relevance, velocity and brand impact?”

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