Firehorse Media
collaborate
create
communicate
What we do…
We understand that our environment creates our experiences. With a team of professional journalists, editors, content marketers and web developers we engage strategies for understanding your corporate, leisure or lifestyle business, crafting your story and maximizing exposure for your brand on both the print and digital platforms.
With offices in Cape Town and Johannesburg, Firehorse Media works with local and global companies within the B2B and B2C marketplace using creative content development, story-telling, copywriting, social engagement, media relations and publicity over a wide range of industries and across diverse media outlets and platforms.
Boost your media presence or launch your product or service from the ground up with our web development, creative communications, social media management and media strategies for publicity campaigns.
Through knowledge, experience and enthusiasm for the written word we create traction for your brand within your target markets.
About
With an extensive career in the custom magazine publishing arena working with top South African brand marketing and management teams, Mercédes offers her clients in-depth experience covering communication and content services across a variety of industries and media platforms.
Mercédes holds Higher Diploma’s in Journalism, Hotel Management, Targeted Account Selling, Sales Negotiation, Effective Speaking and Transformational Writing.
Her areas of expertise include writing, editing, proof reading, training and mentorship, design principles, editorial development, commercial awareness, budgeting, print and digital consultancy and project management.
- Publicist for 5-star Haywards Grand Safari Company
- Media consultancy for iCandiCQ
- Media consultancy for Media Ink
- Social Media Manager David Barkham Artist
- Publicist for 4-star DeBergkant Lodge
- PR Account Manager for GrandWest
- Consulting Communications Manager at Atmosphere Orange
- Association Management, Marketing & Print and Digital Editor for the Stationery, Home and Office Products Association of Southern Africa (SHOP-SA).
- Editorial Director at Redsand Interactive (Pty) Ltd. (Received four PICA Magazine Awards from the Magazine Publishers Association of South Africa (MPASA)
- Marketing Manager at Cadplan: Autodesk Reseller of Architectural Design software (awarded the top South African Reseller for five consecutive years)
- Head of Publishing at David Barritt & Company: Public Relations/Photographic Library Services
Clients
Testimonials
Blog
Curriculum Vitae : Mercédes Westbrook
Mercédes Westbrook E: mercedes@firehorsemedia.co.za As a qualified and proficient journalist, I have enjoyed an extensive career in the media publishing arena in my role as both an Editor and a Managing Editor responsible for producing 22 magazine titles per annum,...
Hayward’s Grand Safari Company wins big at the Sanlam Top Destination Awards 2017
Caption: mage: (L-R) Representing Hayward’s Grand Safari Company on the night and seen here receiving the award is publicist Mercédes Westbrook of Firehorse Media with Michela Balpiaz, owner of Ayama Wines and wine sponsor of the evening, together with celebrity...
Africa’s Top Chartered Incentive Destination: See the Big 5 from your Doorstep
BusinessEventsAfrica/Sept19/Advertorial Bespoke safari outfitter Peter Hayward is justifiably proud to carry the international title of ‘World’s Best’ by the World Travel Awards bequeathed to his two-decade mobile, and undoubtedly 5-star luxury, tented safari camps in...
The Productivity to Just Be
The Year 2021 started with a whimper for most... It was out of pure habit that I visited my local stationer and bought my new calendar diary to transfer my most important dates. I use the blank white pages of my still shiny 2020 diary to take notes while on the phone;...
Hayward’s Grand Safari Company commends Mercedes Westbrook
We have seen a significant increase in publicity across all social media, print articles and editorials, to get our company into the limelight where due.
Karoo Artists of the Swartberg’s quaint village of Prince Albert
Turn left off Prince Albert’s main Church Street up an unpretentious gravel road named Magrieta Prinsloo Road, Skaapies Einde and you might think you are driving into Karoo scrubland populated only by peacefully grazing sheep; after all Skaapies Einde means Sheep’s...
Incentives to Africa: Kruger to Cape Town Safari Expeditions
Incentive professionals understand the importance of rewarding employees in order to drive productivity. It is also their responsibility and challenge to find the most rewarding destination with which to motivate and excite incentive participants – one that provides...
5 Bucket List Private Safari Destinations to Choose From
Always wanted to go on an authentic luxury safari into the heart of wild Africa? Here are 5 top bucket list safari destination choices to decide on whether you’re planning a private family heritage safari event or a big group corporate incentive to motivate and reward...