What we do…
We understand that our environment creates our experiences. With a team of professional journalists, editors, content marketers and web developers we engage strategies for understanding your corporate, leisure or lifestyle business, crafting your story and maximizing exposure for your brand on both the print and digital platforms.
With offices in Cape Town and Johannesburg, Firehorse Media works with local and global companies within the B2B and B2C marketplace using creative content development, story-telling, copywriting, social engagement, media relations and publicity over a wide range of industries and across diverse media outlets and platforms.
Boost your media presence or launch your product or service from the ground up with our web development, creative communications, social media management and media strategies for publicity campaigns.
Through knowledge, experience and enthusiasm for the written word we create traction for your brand within your target markets.
With an extensive career in the custom magazine publishing arena working with top South African brand marketing and management teams, Mercédes offers her clients in-depth experience covering communication and content services across a variety of industries and media platforms.
Mercédes holds Higher Diploma’s in Journalism, Hotel Management, Targeted Account Selling, Sales Negotiation, Effective Speaking and Transformational Writing.
Her areas of expertise include writing, editing, proof reading, training and mentorship, design principles, editorial development, commercial awareness, budgeting, print and digital consultancy and project management.
- Publicist for 5-star Haywards Grand Safari Company
- Media consultancy for iCandiCQ
- Media consultancy for Media Ink
- Social Media Manager David Barkham Artist
- Publicist for 4-star DeBergkant Lodge
- PR Account Manager for GrandWest
- Consulting Communications Manager at Atmosphere Orange
- Association Management, Marketing & Print and Digital Editor for the Stationery, Home and Office Products Association of Southern Africa (SHOP-SA).
- Editorial Director at Redsand Interactive (Pty) Ltd. (Received four PICA Magazine Awards from the Magazine Publishers Association of South Africa (MPASA)
- Marketing Manager at Cadplan: Autodesk Reseller of Architectural Design software (awarded the top South African Reseller for five consecutive years)
- Head of Publishing at David Barritt & Company: Public Relations/Photographic Library Services
Designer lifestyle with ‘priceless’ 180-degree views of Hout Bay and Chapman’s Peak in Cape Town, South Africa. Erf size: 897.28m2 Ground floor: 122.80m2 First floor: 125.20m2 Mezzanine Level: 49.40m2 Balconies:...
A tongue-in-cheek car review by a single soccer-surf-and-school mom living in Cape Town, South Africa about her Not-Packing-It-In-Just-Yet Volvo V70 and some of the things you might remember yourself while growing up by the sea... According to Wikipedia I’m driving an...
Publicists and promoters may send embargoed news to the media notifying them of an imminent event but requesting the information is only shared on a specific date.
How do you experience five star luxury when on a mobile tented safari in the African bushveld? It’s a matter of simply deciding which pristine natural wildlife reserve or Big 5 game region you would like to experience and leave the finer 5-star details to your hosts....
A luxury home? An art collector’s gallery? Or a Castle of Views in one of the finest positions to take in the beauty of Chapman’s Peak on Cape Town’s internationally sought-after Atlantic Seaboard coastline? We’ll let you decide… Private viewing to purchase by...
My dinner date at BOCCA, the Italian word for ‘mouth’ taught me two things: don’t be late for a German appointment and BOCCA proprietors Guido and Adnana Brambilla mean to tantalise every single one of the 10 000 taste buds in your mouth. Find BOCCA at the junction of...
It was our Great Escape! Five days of freedom from deadlines and the frenzy of the city sparked by the Christmas marketing glut that seems to binge earlier each year. With Cape Town retreating in the review mirror of our new humming-bird blue 2019 Toyota Hilux, we...
Travel to the luxury oasis of five star De Bergkant Lodge in Prince Albert and discover a love affair with the Karoo
Your marketing has paid off. The phone rings and you are invited for an interview on a popular radio show to discuss your field of industry expertise. After your initial excitement, it is natural that you might start to feel anxious, especially if you have never had...