What we do…
We understand that our environment creates our experiences. With a team of professional journalists, editors, content marketers and web developers we engage strategies for understanding your corporate, leisure or lifestyle business, crafting your story and maximizing exposure for your brand on both the print and digital platforms.
With offices in Cape Town and Johannesburg, Firehorse Media works with local and global companies within the B2B and B2C marketplace using creative content development, story-telling, copywriting, social engagement, media relations and publicity over a wide range of industries and across diverse media outlets and platforms.
Boost your media presence or launch your product or service from the ground up with our web development, creative communications, social media management and media strategies for publicity campaigns.
Through knowledge, experience and enthusiasm for the written word we create traction for your brand within your target markets.
With an extensive career in the custom magazine publishing arena working with top South African brand marketing and management teams, Mercédes offers her clients in-depth experience covering communication and content services across a variety of industries and media platforms.
Mercédes holds Higher Diploma’s in Journalism, Hotel Management, Targeted Account Selling, Sales Negotiation, Effective Speaking and Transformational Writing.
Her areas of expertise include writing, editing, proof reading, training and mentorship, design principles, editorial development, commercial awareness, budgeting, print and digital consultancy and project management.
- Publicist for 5-star Haywards Grand Safari Company
- Media consultancy for iCandiCQ
- Media consultancy for Media Ink
- Social Media Manager David Barkham Artist
- Publicist for 4-star DeBergkant Lodge
- PR Account Manager for GrandWest
- Consulting Communications Manager at Atmosphere Orange
- Association Management, Marketing & Print and Digital Editor for the Stationery, Home and Office Products Association of Southern Africa (SHOP-SA).
- Editorial Director at Redsand Interactive (Pty) Ltd. (Received four PICA Magazine Awards from the Magazine Publishers Association of South Africa (MPASA)
- Marketing Manager at Cadplan: Autodesk Reseller of Architectural Design software (awarded the top South African Reseller for five consecutive years)
- Head of Publishing at David Barritt & Company: Public Relations/Photographic Library Services
My dinner date at BOCCA, the Italian word for ‘mouth’ taught me two things: don’t be late for a German appointment and BOCCA proprietors Guido and Adnana Brambilla mean to tantalise every single one of the 10 000 taste buds in your mouth. Find BOCCA at the junction of...
It was our Great Escape! Five days of freedom from deadlines and the frenzy of the city sparked by the Christmas marketing glut that seems to binge earlier each year. With Cape Town retreating in the review mirror of our new humming-bird blue 2019 Toyota Hilux, we...
Travel to the luxury oasis of five star De Bergkant Lodge in Prince Albert and discover a love affair with the Karoo
Your marketing has paid off. The phone rings and you are invited for an interview on a popular radio show to discuss your field of industry expertise. After your initial excitement, it is natural that you might start to feel anxious, especially if you have never had...
We strongly advise that you don’t attempt to build your website yourself. We have also seen the DIY website advertisements and it can be tempting to think you can save a few bucks by doing it yourself. Now is the time to remember what your Granny always said… buy cheap, buy twice.
Are you stuck in a pattern of Scarcity Consciousness or are you ready to move into the flow of Life’s free abundance? Either way, you get to Choose… Here’s how…
A professional public relations company is practiced at breaking through the multi-channel, multi-device marketing noise and helping you to engage with your selected audience with targeted messaging that will raise visibility about what you do.
Increase your leads pipeline with more sign-ups to your newsletters – here’s how!
Half of all Africans are under the age of 20, with those aged 16-34 accounting for 65% of the entire continent’s trillion-dollar consumer spending and with this being the fastest growing continent with smart-phone use, advertisers are obsessing on how best to reach...